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June 27, 2005
Crying Baby? Whip out the wireless!
Posted by Russell Shaw
Research firm IDC is out with a new study entitled "Bert and Ernie Go Wireless: The Emergence of the Cell Phone as a Wireless Babysitter."
The study explores the role that Verizon Wireless' VCAST video service has in enabling growing numbers of children to watch shows such as "Sesame Street" on their cell phones.
Quoted on information technology website TMC.net, IDC Wireless and Mobile Communications program director (fancy term for major analyst) Scott Ellison says that in his observations, young children he has offered his Sesame Street-containing cell phone to in airports liked the technology a lot. So much so, Ellison reports "a near 100 percent success rate at tears and tantrum avoidance.
Yes, this new wireless generation is hooked- from the zygote stage.
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Tracked on April 24, 2006 8:21 AM