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About the authors
Russell Shaw Russell Shaw is a specialist in mobile computing, telephony, networking and covers these fields regularly for numerous print and online publications. Russ writes the popular IP Telephony blog on ZDNet and contributes regularly to The Industry Standard blog as well. Author of seven books, Russ' latest book is Wireless Networking Made Easy.
John Yunker John Yunker is president of Byte Level Research. He closely tracks emerging wireless technologies and their impact on consumers and carriers alike. Over the years he has written a number of major reports on technologies such as Wi-Fi, WiMAX and cellular technologies.
About this blog
Unwired studies emerging wireless technologies and how they complement and conflict with one another. Technologies covered include: Wi-Fi, WiMAX, Ultra-Wideband, Zigbee, EV-DO, UMTS, HSDPA and whatever else comes along.
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November 19, 2004

Bluetooth Vs. Wi-Fi; Shipments vs. Usage

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Posted by John Yunker

The ARC Group has a report out that says that Bluetooth will continue to outship Wi-Fi in high-end smart phones.

ARC says Bluetooth phone shipments will hit 6 million this year while Wi-Fi shipments won't hit 1.75 million until the end of next year. I think they are underestimating demand for Wi-Fi a tad bit, although I do understand the low estimate; after all, there aren't that many devices yet available.

But I do dispute their assertion that Wi-Fi will only account for 15% of all smart phone shipments in 2007. I think we're going to see Wi-Fi-enabled devices, such as the Blackberry 7270 (due out early next year) be more successful than many predict.

But the point I want to make is this: shipments alone do not directly correlate with usage. Bluetooth is like the cruise control feature on cars - nice to have but not always used. I would argue that only half of all people with Bluetooth-enabled handsets actually use the technology regularly. I've encountered many people over the years with Bluetooth devices who either don't have a need for Bluetooth, or don't even know they have it.

Contrast that with Wi-Fi, where usage correlates more closely with equipment shipments. Since you have a pay a premium today to get a Wi-Fi-enabled handset, odds are that you'll be using it on a regular basis.

But I think the Bluetooth vs. Wi-Fi debate will get most interesting when both technologies find their way into handsets. I would love to know, for instance, which of the two technologies is most popular in the iPAQ h6315 Pocket PC.

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